1545 Cf. the story of Hud the Messenger to the 'Ad People, in
7:65-72. There the argument was how other Peoples treated their prophets as the Makkans were treating al Mustafa. Here we see another point emphasised: the insolence of 'Ad in obstinately adhering to false gods after the true God had been preached to them, Allah's long-suffering grace to them, and finally Allah's justice in bringing them to book while the righteous were saved. The locality in which 'Ad flourished is indicated in n. 1040 to
7:65.